A Readiness Check, Not Another Plan
With under five weeks left before December 11, the question is no longer whether you have a plan but whether your customers are actually ready for it. Building on the communication sprint, retention, and response team content discussed elsewhere in this publication, a customer readiness check tests what is real.
Check Each Key Account
- Has the account heard your December 11 plan, and understood it?
- Do they have the documentation they need on file?
- Do their terms include clear provisions if rules change?
- Is there a named contact on both sides?
Look for Gaps
Flag accounts that have not responded, have open documentation requests, or have signaled hesitation. These are the ones to call first.
Close Them Fast
Assign an owner and a date to every gap, and aim to resolve the most important ones within the week.
Record What You Learn
Note customer concerns and requests, because they should shape your contingency offers and messaging.
Repeat Weekly
Rerun the check each week through the deadline so new gaps do not accumulate.
Low Gravity Hemp runs a weekly readiness check with its key accounts. Contact us to compare approaches.
